Analytics Dashboard

Marketplace Analytics: Daily snapshots of visitor, product view, purchase, and revenue data are stored in the marketplace_analytics table. Each day creates a new record.

Zero-Result Searches: Queries that return no matching products represent market gaps and seller opportunities.

Product Requests: Customer-submitted requests for products that don't yet exist in the marketplace.

Revenue Metrics: Include gross marketplace revenue, commissions collected, and seller earnings calculated from orders.